18 Beachwood Buzz May 2016
Three Sisters Plates
How a Hobby and Pastime Activity
Evolved into a Business
I
n 2007, Sandie Angart was looking for a way to use her creativity
and fi nd something fun to do that would also provide balance in
her life. She had thoughts of starting a business, yet wanted to be
home when her children returned from school, and then she came up with an
idea. Angart began thumbing through magazines and cutting out like-themed words to
glue onto glass plates, creating collages.
"I was just fooling around," she
said.
Each plate was unique in
that each word or image was
individually hand cut and glued,
yet each one had a specifi c
theme. She would bounce ideas
off her sisters, Terrie, in Madison,
Wisconsin and Marcie, in Detroit,
Michigan, and before they knew
it, Three Sisters Plates was born.
"I remember when Terrie said,
`If you're afraid to fail, you're
never going to succeed,'" Angart
told us. It was then that Angart
decided she was going to build
a business.
After accumulating a small
inventory, Angart tried her luck
by exhibiting in a craft show at
The Temple Tifereth Israel.
"I had accumulated about 20
pieces and sold most of them,"
she told us. "My themes back
then were pretty much Broad-
way, books and Yiddish. People
were buying them and I was
having fun. One customer told
me that this is the latest thing,
and I remember thinking, you
never know!"
As time passed, Angart
continued building her inven-
tory, exhibited at more shows
and realized she has a certain
demographic. She had been a
marketing major, always loved
retail and knew where to posi-
tion herself.
The problem was that Angart
couldn't keep up with her inven-
tory, so she began researching to
see how she could automate the
creative process. Today, automa-
tion has been implemented and
her product line has expanded,
although plates are individually
handmade as they had been
since the business's inception.
Additional products include
bracelets, coasters, clipboards,
compact mirrors, ornaments,
zipper pouches, socks and more.
She has also expanded her rep-
ertoire of themes, many based
on customer requests.
"Clipboards are really pop-
ular, with themes that include
Yiddish, therapists, teachers and
other professions," Angart said.
In addition to exhibiting in
local craft shows, Angart exhibits
at the Greater Chicago Jewish
Festival every other year and
is also exhibiting in an invita-
tion-only show in Dunwoody,
Atlanta, where her son, Elliot,
now lives.
She uses word of mouth and
social media for advertising,
which is obviously working, as
witnessed by a recent order
for 30 sets of coasters (four
in a set) from the Museum
of the City of New York.
When asked, where
does she want to go
from here?, Angart
said, "I love what I do; it's
therapeutic. I love to be
at the shows, talking with
people. My son, Alex, has
inspired me. He has Autism, and
Autism is a huge part of my life.
In a couple of years, I would like
to hire people with Autism to
help further build my business.
They need jobs and I need help.
Until that time, Angart thanks
her friend, Sharon Robertson,
who helps her produce her inven-
tory. "It's great working with Sha-
ron," Angart said. "It's fun, relaxing
and gives us time to catch up."
When referring to her com-
pany's name and asked about
her sisters' involvement, Angart
explains, "We chose the name
and it stuck. They're always
there, cheering me on!"
For more information, visit
www.threesistersplates.com
or email threesistersplates@
gmail.com. Summer exhibits
through July include:
· July 8 Cleveland Bazaar at
Playhouse Square
· July 9 Cleveland Bazaar at
Lake Aff ect Studios
· July 29 Cleveland Bazaar at
Playhouse Square
Pictured: Sharon Robertson and
Sandie Angart exhibit products
from Three Sisters Plates.
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